Cheesecake

Cheesecake (2024) is an ultra-bold script inspired by lettering of the sixties and seventies. It’s a design that Mark Simonson found himself compulsively drawing during the development of Dreamboat (2022). Cheesecake is simpler and less formal — almost a caricature of the style — with a larger x-height and more extreme forms. It has an alternate to the default cursive-style lowercase “s” and a full set of dingbats. It’s keen for branding, advertising, posters, book covers, packaging, and the like.